Resume The design maintains a simplistic and elegant aesthetic. Evoking professionalism while being efficient is achieved without compromising on information. Logo The logo unifies the theme of the company with the name itself. Simple yet layered, this design can be used on various surfaces and is instantly recognizable. Brochure This brochure has an overall design that is consistent across all pages. It invites the reader with a fun and dynamic design meant to inform with amusement. Postcard The postcard directly reflects the person in question. Using the gradient of a single color, this project is easy on the eyes but creative in design. Flyer The flyer takes into account the colors of a political organization that is related to this topic. It brings awareness to an important issue with visual graphics and colors.
The following templates are my personal take on a professional yet creative view which does not add flair to the point of oversaturation. Rather, it keeps the focus on the information while being visually stimulating. This approach is a direct reflection of myself as a prospective employee. Using various elements in each template, the idea was to try and distribute the different design elements across them and assemble each template in a format that would both make each section be a component that stands out but remains cohesive when incorporating the other sections.
Communication can occur in a variety of mediums, each with their own unique qualities that serve a specific purpose. Everyone has different responses to each of these mediums and will find one more effective than the other based on personal preference. As such, advertisers design their messages in such a way that a large percentage of the demographic has a common factor that can be appealed to. From my point of view, visual communication is the most powerful and effective way to deliver a message. According to MIT, a study found that the human brain can process an image in as fast as 13 milliseconds. This miniscule amount of time is all that is needed to successfully deliver a message, make a statement, or trigger a memory when dealing with images. With other forms of communication, a larger amount of focus is required. If the message is literary, time is needed to read and then process the message in question. With auditory communic...
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